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Is there a case of Facebook vs Twitter? Past, Acquisition & Future

October 7, 2014 Social Media 0 Written by admin

The future of Facebook and Twitter

On the face of it, an acquisition, whether for patents, talent or anything between, can speak volumes about the direction a company will take. In an industry that is developing as rapidly as social media, it comes as no surprise that there are plenty of acquisitions occurring and the two industry giants, Facebook and Twitter, appear to be leading the pack.

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10 insights to understand today’s media monitoring & analysis challenges

October 1, 2014 0

Media monitoring is the start and continual evolution of a communications strategy. The articles your brand is mentioned in and the journalists who pick them up define the awareness of your brand and the success of your campaigns. This sounds a tad daunting – if only there was a guide to demonstrate how to make …

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vote day

Scotland Decides: Twitter talk the week of the vote!

September 17, 2014 0

With only a day to go til the vote, we’ve compared the conversations on Twitter now with those of a week ago. Have our referendum politicians succeeded in changing Twitter users’ opinions? Let’s see if anything has changed…

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